4. Content
Responsibility for Your Content
You alone are responsible for Your Content, and once posted, it may not always be possible to withdraw. You represent that you own it, or have the necessary rights to post it. You may not post Content that is false or misleading; infringes anyone's intellectual property, privacy, or other rights; is unlawful, hateful, or exploits minors; or otherwise violates these Terms.
Our License to Use Your Content
You grant us a worldwide, non-exclusive, royalty-free, sublicensable, and transferable license to use, copy, reproduce, distribute, publicly display, and create derivative works from Your Content, in connection with operating, promoting, and improving the Service. This includes showing Your Content to other Users and, where relevant, using aggregated review data to improve search relevance. You waive any moral-rights claims against us with respect to Your Content to the extent permitted by law.
Ownership
As between you and us, you own Your Content. We own the Service Content we create ourselves — including the site's design, features, aggregate ratings, and underlying software — along with our trademarks and trade names. Except as expressly permitted, you may not copy, modify, distribute, or create derivative works from our Service Content.
Content Moderation & Verification
We may screen, edit, remove, or reinstate User Content at our discretion, without notice — for example, if we believe a review violates our content guidelines. We may verify a business's claim to a listing and, where verified, display a “Verified” badge on its page; the absence of that badge doesn't necessarily mean a business is unverified. We may use automated tools, including machine learning, to help detect fake reviews, spam, and abuse, which may affect how Content is displayed.

